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GEO: What is llms.txt? sitemap.xml vs llms.txt in 2026
Learn sitemap.xml vs llms.txt in 2026, why both matter for SEO and AI visibility, and how to add llms.txt to your website across Shopify, WordPress, Drupal, and Wix.
Yoby Wong
Mar 125 min read
Digital Marketing 2026 Forecast: How AI, Search, and Social Redefine the Landscape
AI is transforming digital marketing in 2026. Learn how brands can stay visible with Generative Engine Optimization and people‑first strategies from A&W Digital.
Alvin Mok
Dec 22, 20255 min read
SEO: Is SEO dead in 2025? The Future of SEO and 5 Strategies for adapting to the changing
Is SEO dead in 2025? Discover how AI is changing search—and the key strategies to keep your brand visible.
Yoby Wong
Aug 15, 20253 min read
Generative Engine Optimization: All you need to know about Generative Engines
Discover how Generative Engines like ChatGPT and Gemini are changing search. Learn actionable Generative Engine Optimization (GEO) strategies to boost AI visibility and citations in 2025.
Yoby Wong
Apr 30, 20253 min read
Domain Authority: What are DA and PA? How to Boost Your DA Score?
Domain Authority (DA) and Page Authority (PA) are both important metrics in SEO. This blog will introduce DA and PA to you, and discuss ways to effectively increase your scores, helping your website achieve better search rankings and visibility online.
Alvin Mok
Dec 15, 20243 min read
Black Hat SEO: Understanding Black Hat, White Hat, and Gray Hat SEO – Avoid Falling into SEO Traps
Let's understanding the meaning of "white hat SEO", "black hat SEO" and "gray hat SEO", they are crucial to have a well SEO performance.
Alvin Mok
Nov 30, 20243 min read
AI Search Engine: The differences from traditional search engines and what should a website do to cater to AI search engines?
Many users to use AI search engines for searches. Let's talk about them and how to improve website content to cater to their operation mode.
Alvin Mok
Nov 15, 20244 min read
Bounce Rate: 4 Strategies to Reduce Website Bounce Rate - Enhancing User Interaction on Your Website
Bounce rate, an important data when operating a website. Let's see how to minimize website bounce rate, lead your website to succeed.
Alvin Mok
Oct 31, 20243 min read
SEO Keywords: How to find your brand keywords? Which of the three keyword categories is best for you?
A&W Digital are here to work with you to find your brand's keywords. Pay attention if you want to improve your website's SEO performance.
Alvin Mok
Oct 15, 20243 min read
Website Security: What is an SSL certificate? 3 benefits of SSL certificate for websites
If you want to tell your website is secure, you will need an SSL certificate. We will tell you about SSL and its benefits for your website.
Alvin Mok
Sep 30, 20242 min read
SEO VS SEM: Making good use of search engines to promote your brand
Whether you should use SEO or SEM for promotion? Let's refer to this blog and make the best promotion.
Alvin Mok
Sep 15, 20245 min read
Website VS Social Media: Is Managing Facebook and Instagram Enough? 3 Benefits of Building a Website Alongside Social Media Management
Let's explore the differences of social media and website and how both of them can drive business development.
Alvin Mok
Aug 31, 20245 min read
Understanding SEO: The Working Principles and Components of SEO
A&W Digital introduces you to the basic operating principles and core components of SEO to help you understand and master SEO.
Alvin Mok
Aug 15, 20243 min read
Website Design: 6 Reasons Why Your Brand Must Build a Website
Creating a website is the first step toward success for any business. A&W Digital outline six reasons why your brand should have a website.
Alvin Mok
Jul 31, 20244 min read
Understanding SearchGPT: OpenAI's New Search Engine and How You Should Respond
The launch of SearchGPT may change the search engine market. A&W Digital analyzes possible changes and strategies for content marketing.
Alvin Mok
Jul 29, 20243 min read
SEO Marketing: Is There Really a "Free" Way to Promote Your Brand? The Importance of SEO in Your Industry and 3 Key Benefits It Brings
SEO is essential for any brand. Learn about SEO and its benefits. Is SEO "free"? Discover the costs and understand its importance.
Alvin Mok
Jul 15, 20244 min read
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